Productivity and Promise - Spark Logix Studios

There’s nothing better in business than working with people you like. You’ve got a mission, you’ve got goals, and you’re interested in moving another step in the right direction.

While moving in the right direction is a good thing the same can be said about the navigation and direction on your website.

One of the most frustrating experiences you can have on a Web site is being unable to figure out where to go or where you are. I’d like to think that for most Web designers, navigation is a concept we’ve managed to master, but there are still some pretty bad examples out there. There are two aspects of navigation to keep in mind:

Navigation — Where can you go?
There are a few commonsense rules to remember here. Buttons to travel around a site should be easy to find – towards the top of the page and easy to identify. They should look like navigation buttons and be well described. The text of a button should be pretty clear as to where it’s taking you. Aside from the common sense, it’s also important to make navigation usable. For example, if you have a rollover sub-menu, ensuring a person can get to the sub-menu items without losing the rollover is important. Similarly changing the color or image on rollover is excellent feedback for a user.

Orientation — Where are you now?
There are lots of ways you can orient a user so there is no excuse not to. In small sites, it might be just a matter of a big heading or a ‘down’ version of the appropriate button in your menu. In a larger site, you might make use of bread crumb trails, sub-headings and a site map for the truly lost.

 

Spark Logix Studios knows how to maximize the effectiveness in web design all the way down to the simple task of good website navigation. Learn more about our custom designed websites.

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